International and regional energy industry eyes are firmly fixed on the Middle East and ADIPEC 2010 (Abu Dhabi International Petroleum Exhibition and Conference), making it this year’s most anticipated trade event. Taking place at Abu Dhabi National Exhibition Centre (ADNEC) from November 1-4, the exhibition brings together over 40,000 oil and gas regional and international professionals, with 1,600 exhibitors from 59 countries taking part.

Now in its 14th year, the sell-out event will encompass the total 31,000 square metre space of the Abu Dhabi National Exhibition Centre (ADNEC) plus an extensive new outdoor area for equipment and machinery. The bi-annual event—the second largest of its type in the world—has grown significantly as the region continues to increase its influence, with two-thirds of the world’s oil reserves located in the Gulf, attention is being turned to the Middle East.

Hifazat Ahmad, Event Director of ADIPEC 2010, said: “Demand has been unprecedented this year with the event selling out eight months in advance which is a testimony to it being the most anticipated in the global energy industry calendar. We bring the international oil and gas industry to network, debate and do business in the Middle East, which has become the world’s energy hub. ADIPEC’s importance as an event is growing in the industry and we are excited by the prospect that we could be well placed to become the world’s leading event in future years.”

The ADIPEC Conference

A key feature of ADIPEC 2010 is its conference, which is organised in conjunction with the Society of Petroleum Engineers (SPE), and has this year been structured around three main themes: Sub-surface, Surface and Vision. Abu Dhabi Company for Onshore Oil Operations’ (ADCO) General Manager Abdul Munim Saif Al Kindy, will this year take up the position as conference chairman and is working closely with ADIPEC organisers dmg :: events and SPE to help shape the conference and bring an impressive lineup of speakers to the event.

The conference will begin by debating the industry’s most pressing topic at the moment, ‘Producing Carbon in a Low Carbon Era,’ with some of the most influential professionals taking part in this plenary session, including Schlumberger, Exxon Mobil, BP and Total.

Record Abstracts

The conference’s popularity was highlighted with the submission of over 1,000 abstracts, an impressive 30 per cent increase on global submissions on 2008 figures. Further positioning itself as the new hub of the oil and gas world, the Middle East’s contribution of abstracts saw a 55 per cent increase, with growth across a number of regions. For example, there have been 48 per cent more abstracts submitted from the UAE than in 2008, 44 per cent more from Saudi Arabia, and a staggering 66 per cent more from Oman, highlighting this region’s growing dedication to industry research and development.

Internationally, the U.S., Malaysia and Russia all significantly increased their chances of participation at this year’s ADIPEC conference, with the U.S. and Malaysia more than doubling entries, and Russia sporting an impressive 200 per cent increase on 2008.

CEO Summit

Further establishing ADIPEC as the forum of choice for the oil, gas and energy sectors, as well as a place where decisions are made, innovations are showcased and future trends are identified, the CEO Summit will bring together C-level executives for a two-day debate. The Summit will discuss the upcoming challenges for the industry over the next 24 months, with the objective of producing an ‘Abu Dhabi Declaration’ which comprises the views of participants.

Graduate Fair

Other central features at this year’s event include the Graduate Fair, organised in conjunction with Abu Dhabi Tawteen Council, which will provide a key opportunity for students and job seekers to meet with companies looking to recruit fresh talent. The program will focus on Emiratisation and helping to put those candidates looking for skilled jobs within the energy sector directly in touch with those in human resources.  Prior to and following the event, the special online careers facility will be available to search for advertised industry positions worldwide.


The ADIPEC Awards: Excellence in Energy 2010 will take place on day two of the event where members of the industry will be honoured for their commitment to raising the bar on standards of good practice and industry contribution. Companies can enter various categories including Project of the Year, HSE Project or Initiative of the Year and Best Innovation or Technology of the Year, shortlisted by a judging panel of senior industry peers. Two additional awards will be included in this year’s lineup including the Energy Company of the Year and Energy Executive of the Year, which will be decided by the organisers. Full details of the categories, information on requirements and how to submit nominations can be found at

This year’s judging panel boasts a selection of key players from across the global oil and gas industry, including Yousef M Al Nowais, Chairman of Arab Development, Ali Obaid Al-Yabhouni, the UAE Governor of OPEC and General Manager of ADNATCO-NGSCO, ADIPEC Conference Chairman Abdul Munim Al Kindy, General Manager of ADCO and Justin Hearn, Senior Process Manager of gas treatment process technology at BASF.

These awards are yet another feather in the hat for ADIPEC and have become quite an accolade for the energy industry, providing the perfect forum to recognise and celebrate these achievements.


ADIPEC has also introduced a new service this year to enhance the visitor experience and increase networking and business opportunities for attendees with an online interactive show planning tool called MyADIPEC. This online resource is a virtual planner which allows exhibitors and visitors to set up meetings in advance, plan conference sessions, organise social gatherings and print a ready-made meeting schedule detailing the day, time and venue of each event. The MyADIPEC resource will be active in the lead up to, during and post exhibition to ensure attendees are given every opportunity to make vital contacts with and between exhibitors during the event and in the follow up.

Ahmad said in closing, “With such a widespread regional and international reach, we continue to ensure that ADIPEC provides maximum added value for exhibitors and visitors. We look forward to welcoming the industry to this year’s event.” 

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